President Joe Biden announced new COVID mandates Thursday that will affection millions of American businesses. The President says these measures are needed to stymie the COVID pandemic but they’ll take time to have a full impact. Biden says these measures are necessary to “keep our economy strong by keeping our businesses open. “We’re in a…

Since its launch in 2016, the social media platform TikTok has seen explosive growth. The go-to social media platform for short-form videos spanning from fifteen seconds to three minutes has garnered over a billion users and downloaded over 200 million times in the US alone. The appeal of TikTok is that it lets users use…

It makes sense to use Amazon Advertising. Think of it this way: What website do the majority of people use for social networking? Facebook. What website do the majority of people use for searches? Google. What website do the majority of people use for shopping? Amazon. Why not do your advertising on Amazon, where the…

When it comes to online selling, people seem to always be looking for ecommerce sales conversion tips and ecommerce advertising tips. Still, ecommerce sales tips related to logistics may be a much more important topic, says Rob Tillman, vice president of operations for Rakuten. In this webinar below, Tillman draws from his wealth of experience…

The world of marketing is a constantly shifting landscape and B2B businesses have their own unique marketing challenges. Modern B2B buyers and CEOs are generally very tech savvy, highly productive, and skeptical of all solicitations. Fortunately, with the rapid rise in technological advancement over the last 2 decades, marketers have more options than ever before.…

If you run a craft business, the holiday season can be huge for sales. There are plenty of Christmas crafts to make that can help you drive sales and secure profits during this time of year. Here are some items to consider if you’re looking for ways to earn extra money leading up to Christmas.…

The US Small Business Administration (SBA) has awarded 27 organizations Program for Investment in Micro-Entrepreneurs (PRIME) grant awards. The PRIME business grants equate to a total of $5.2 million. Micro-Entrepreneurs Awarded $5.2M in PRIME Business Grants The PRIME grant awards are designed to support nonprofit organizations focused on helping entrepreneurs on low incomes get sufficient…

One of our local restaurants has closed because the owners retired and decided to take an extended vacation in Europe. I’m happy for them, but our community is mourning the loss of a favorite watering hole and meeting place. I happened to be there grabbing some take-out on their last day. As I waited for…